This post will talk about the pros and cons of a few selected providers of online survey services and may help you find the best survey service provider for your research purposes. With the information given in this post, your future data collections will become much easier due to the overview of survey providers for quantitative research you will receive. After giving you an insight into the diversity of survey tools and the general features they provide, four of the best featured and most frequently used survey tool providers will be presented in greater detail.
Imagine a task that is simple for a human and difficult for a computer. For example, recognizing if a photograph contains a cat or a dog is a straightforward task even for a few months old child (Quinn & Eimas, 1996), but extremely difficult, if not impossible, for a computer (Shotton et al., 2006) because the two are quite similar in terms of shape. In order to capitalize on human’s superiority over computers in some kind of tasks, Amazon.com, Inc. (NASDAQ: AMZN) came up with a platform called Amazon Mechanical Turk (https://www.mturk.com/mturk/welcome), where it is possible to ask human workers to complete HITs – Human Intelligence Tasks.