Psychology is defined to students as the scientific study of human behaviour. However, when the American Psychological Association surveyed 1,000 adult members of the public, 70% did not agree with the statement, ‘psychology attempts to understand the way people behave through scientific research’ (Penn, Schoen and Berland Associates, 2008, p. 29). Lay people deny, what is to those within psychology, an undeniable fact: that psychology aims to test theory-grounded hypotheses in an objective, replicable and empirical manner – and is therefore scientific. Recently, psychologists have investigated the reasons for such a divide between expert and novice views of the field. In doing so, they have uncovered how lay people evaluate whether a subject deserves the scientific stamp of approval. Continue reading
